Strategic Linking & Link Popularity for your Orlando Hotel

Link popularity is an important standard used by the search engines to determine how to rank your website in the search engine results. Strategic Linking is a strategy to establish links from other highly relevant websites to your Orlando hotel website.

Therefore hotel strategic linking is an absolute must. Strategic Linking helps achieve two critical benefits:

First, they bring direct traffic from the sites where they are located.
Second, Builds your Orlando hotel website's link popularity, which helps a website get found more often in the search engines.

However, there is more than just traffic in this equation. You also want to get the right kind of traffic. A link to your Orlando hotel website won't get clicked much if it is on a site about Do it yourself plumbing, right? Strategic linking means (heavy emphasis on Strategic) putting your links on sites or pages with a closely related theme.

Just like the optimization of a website's structure, content and other on-page factors, strategic linking, especially link popularity is a labor intensive activity requiring a lot of patience. The fact that it makes up 50% of a proper SEO campaign clearly makes it very important.

Your internet marketing budget must include a monthly allowance for building strategic linking to your website.